Privacy Policy

About This Policy

This explains how W L West & Sons Ltd (as ‘Data Controller’) uses and protects any information that you give to W L West & Sons Ltd when you use our website (as ‘Data Subject’).

W L West & Sons Ltd take our customers’ and suppliers’ data very seriously, and take every action required to meet our obligations under the Data Protection Act 1998 and the General Data Protection Regulation 2016/679. We are registered with the Information Commissioners Office as Data Controllers under certificate number Z6411028.

Processing Personal Data

We rely on the following lawful basis for the processing of your data:

Consent – We ask your consent for marketing to you by email or post; by consenting to this request we can collect and process your data for this purpose.

Contract – We need to collect and process your personal data to fulfil a contract with you; for example, if you place an order or ask for a quote.

Legal obligation – Where necessary we are obliged to process personal data to comply with the law; for example if you place an order with us we must retain some personal data for at least six years to comply with HMRC and our obligations under legislation including the Sale of Goods Act 1982 and Consumer Rights Act of 2015.

Legitimate interests – We collect and process some personal data to pursue our legitimate interests in a way you that would reasonably be expected as part of running our business; for example, to better understand our customers and assist in the completion of orders.

Personal Data We Collect

We may collect and process some or all of the following information:

  • Your name, address, phone number, email address, and other contact information;

  • Details of online payments that you make to us (payment card details and other transaction details are held by a trusted third-party payment provider) and payments made over the telephone (payment card details are destroyed after use);

  • Information about your order and payment history, and information we learn from the way you purchase from us;

  • Information about your credit history with other credit providers which we obtain from credit reference agencies;

  • Copies of proof of identification or proof of address provided to us;

  • The marketing preferences that you provide to us confirming whether you would like us to contact you with news, products, services and offers that may be of interest to you; and

  • Records of your activity on our website gathered by cookies on your computer, including your IP address.

Separate terms and conditions may apply when you open an account or if you decide to participate in a competition, so please make sure that you read them at the relevant time.

Working with Service Providers

Like most organisations, we engage service providers and work with suppliers who provide products and delivery services to us.

We will only provide these companies with the information they need to deliver the service we have engaged them for and they are prohibited from using that information for any other purpose.

Other Disclosures

Your personal data may be disclosed to the following third parties for the purposes described above:

  • tax, customs and excise authorities

  • regulators, courts and the police

  • fraud screening agencies

  • central and local government

  • insurance companies

  • other professional advisors

We may also disclose your personal information if we believe that the disclosure is necessary to enforce or apply our terms and conditions or otherwise protect and defend our rights, property or the safety of our customers and other users of the website.

Transferring information to other countries

Some of the companies who provide services to us may be located outside the United Kingdom. As a result, your personal information may be transferred outside the UK. We will ensure that those service providers comply with any legal requirements that apply to the transfer of personal information outside the UK.

Security

We are committed to safeguarding the personal information you provide to us. We use appropriate measures to protect the information that you submit through our website and the information we collect and store about our customers. Internally, we restrict access to personal information. Only employees who need the information in order to do their jobs have access to it.

Data is stored on computer systems that are in a secure location. Data is backed up every working day onto an encrypted storage device.

Communications by email is via Microsoft Cloud Email, data is stored on Cloud servers.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of information you submit via our website and any transmission is at your own risk. Once we have received your information, we will take appropriate technical and organisational measures to safeguard your personal data against loss, theft and unauthorised use, access or modification.

If you have created an account or registered to use any online services, your account details may be password protected. It is your responsibility to keep your password confidential and to sign out once you have finished browsing.

Sharing Personal Data

We may need to share your personal data with third parties. In such cases your data will only be shared with parties who adhere to GDPR, data will only be used for the exact purpose we specify, data will be transferred and stored securely and will be deleted or anonymised if we stop working with that third party.

The following list is indicative of third parties with whom we share data (but is non-exhaustive and may change from time-to-time):

  • Payment-processing services

  • Postal services, delivery couriers or suppliers providing direct deliveries on our behalf

  • Email marketing service providers

  • Review sites

We will not sell, distribute or lease your personal information to any third parties, and we will only share data for the reasons detailed above.

Retaining Personal Data

W L West & Sons Ltd will make every endeavour to ensure that personal and financial data is only kept for as long as is necessary. We will determine the length of time that we keep it for based on minimum retention periods required by law or regulation, or if we determine that there is a legitimate, provable business reason for doing so.

Your Rights Regarding Your Personal Data

The General Data Protection Regulations (GDPR) gives you the following rights:

  • Right to be informed – The data subject has the right to be informed of any data stored about them. The data subject must explicitly consent to the use/storage of the data.

  • Right of access – The data subject has the right to access any data stored about them.

  • Right to rectification – The data subject has the right to rectify any errors in the data stored about them.

  • Right to erasure – The data subject has the right to have their data removed.

  • Right to restrict processing – The data subject has the right to have their data only used for the agreed purpose.

  • Right to data portability – The data subject has the right to have their data sent to them in a common format, so they can move it elsewhere.

  • Right to object – The data subject has the right to object to the use of their data for users that have not been agreed to.

  • Rights regarding automated decision-making – The data subject has the right to disagree with any automated decision-making processes or automatic profiling.

Keeping You Informed

If you sign up to receive updates or have bought or enquired about our products or services, we may use the information we collect to let you know about our other products and services which may be of interest to you and to keep you updated with information about promotional offers and what is coming soon.

You can withdraw consent for us to market to you at any time:

By clicking the ‘unsubscribe’ link at the bottom of any marketing email we send

By contacting us directly and asking to opt-out.

If you think that any information we are holding on you may be incorrect or incomplete, or if you would like to request details of what we hold – please write to:

The Data Protection Controller

W L West & Sons Ltd, Selham, Petworth, West Sussex, GU28 0PJ

Tel: 01798 861611 or email sales@wlwest.co.uk

Our Cookie Policy

Cookies are small files stored in your browser and are used by most websites to help personalise your web experience. We use our own cookies and 3rd party cookies on www.wlwest.co.uk to help us provide you with a good experience and to allow us to improve our site. By continuing to browse this site, you are agreeing to our use of cookies.

You can block cookies by activating the setting on your web browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Third-party Cookies

Our website will set several types of third-party cookie, and we do not control the operation of any of them. The third-party cookies which may be set include:

  • Google Analytics – These cookies help Google evaluate how our customers use our website. This is used by W L West & Sons Ltd to compile reports and improve on-site user experience. You can view the Google Privacy Policy here: https://www.google.com/policies/privacy/.

  • Mailchimp – These cookies provide essential functions to our email service, including tracking whether you are subscribed or unsubscribed to our mailing list, what products you have viewed and added to the basket. You can view the Pure360 Privacy Policy here: https://mailchimp.com/legal/cookies

  • Facebook – These cookies allow Facebook to track your usage on our site for reporting and marketing purposes. You can view the Facebook Privacy Policy here: https://www.facebook.com/policy.php

  • PayPal – Enables payment via PayPal. You can view the PayPal Privacy Policy here: https://www.paypal.com/uk/webapps/mpp/ua/privacy-full

Protecting Personal Data

We take the necessary security arrangements to protect your personal data that is in our possession to prevent unauthorised access, use, disclosure, or similar risks. We take reasonable and appropriate measures to maintain the confidentiality and integrity of your personal data and will only share your data with authorised persons for the exact purpose we specify.

Secure Checkout

Payments are via Stripe, a secure payments platform. W L West & Sons Ltd is fully PCI DSS Compliant. PCI DSS (Payment Card Industry Data Security Standard) ensures unbeatable security & protection of sensitive customer information – including credit cards. Customers can have complete confidence that their personal data is as safe as possible when they purchase products.

Verified by Elavon

If the credit/debit card you are using to pay for your order qualifies for one of these services, you may be taken to a page hosted by your card issuer. This is a completely secure process – the information you provide is only visible to you and your card issuer and will never be shared with other parties.

Links to Other Websites

Links may be provided on our website to other websites that are not operated by us. If you use these links, you will leave our website. You should note that we are not responsible for the contents of any third-party website. External sites will have their own privacy policies which you should read carefully.

Changes to this policy

This privacy policy was last updated in July 2023. Any changes to this privacy policy will be posted here. Please refer back to this page regularly. Please contact us by email at sales@wlwest.co.uk if you need any further information on our privacy policy.